Boux Avenue Supports Charity CoppaFeel! This Breast Cancer Awareness Month

From Tuesday 1st October to Thursday 31st October 2024, Boux Avenue will be supporting Breast Cancer Awareness Month by donating 10% of sales from their Ribbed Seamless Scallop Bralette in Powder Pink and the matching Ribbed Seamless Scallop Thong in Powder Pink* to CoppaFeel!, continuing their mission to support women’s health from top to bottom.

In 2023, Boux Avenue, the UK’s leading lingerie retailer, announced its partnership with CoppaFeel!, the UK’s only breast cancer awareness charity for young people, with a mission to promote women’s health. This Breast Cancer Awareness Month, Boux Avenue is aiming to raise even more funds through donations from each sale of the Ribbed Seamless Scallop Bralette and Thong in Powder Pink, as well as through staff fundraising efforts. They will also be sharing empowering stories from four women who have lived with or are currently living with breast cancer.

CoppaFeel! is the UK’s first and only youth-focused breast cancer awareness charity, with a mission to end the late detection of breast cancer. Their goal is to encourage every 18-24-year-old to regularly check their chest, empowering young people to understand what’s normal for their bodies so they can contact their GP if they notice something unusual. Together, Boux Avenue and CoppaFeel! aim to promote greater breast awareness among young people by providing information on how to perform checks, offering advice on what to do if changes are noticed, and reassuring individuals that they are their best advocates for their health. Early detection significantly improves treatment effectiveness and survival rates, making this partnership crucial in spreading CoppaFeel!’s message as widely as possible.

*Boux Avenue will donate 10% of sales of the Ribbed Seamless Scallop Bralette and Ribbed Seamless Scallop Thong in Powder Pink to CoppaFeel!, a breast cancer awareness charity in the UK, registered charity number 1132366 (England and Wales) and SC045970 (Scotland).

Find Boux Avenue on the upper ground floor at Chantry Place.